Alice Greenwald is an internationally recognized leader in the field of museum practice, with expertise in history, ethnic heritage, and memorial museums. She is the principal of Memory Matters, LLC, providing strategic advice to museums, memorial projects, senior executives, and boards. From 2017-2022, she served as President and Chief Executive Officer of the National September 11 Memorial & Museum, where, beginning in 2006, she was the organization’s Founding Museum Director and Executive Vice President for Exhibitions, Collections and Education. Prior to that, she was Associate Museum Director, Museum Programs, at the United States Holocaust Museum in Washington, DC.

Alice serves on the boards of the Aurora Humanitarian Initiative and the United Kingdom Holocaust Memorial Foundation and is a Trustee Emerita at Central Synagogue in New York City. She is First Vice President of The Lotos Club, and in January 2024, concluded her service as a board member of the International Council of Museums-US.

She holds an M.A. in the History of Religions from the University of Chicago Divinity School, and a B.A with concentrations in English Literature and Anthropology from Sarah Lawrence College, where she delivered the commencement address to the class of 2007.

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